10 Best serums of 2026

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La Roche-Posay
La Roche-Posay Hyalu B5 Suractivated Hyaluronic Acid Serum for Face, Vitamin B5 + Hyaluronic Acid + Glycerin, Hydrating Serum Visibly Plumps Skin, Sensitive Skin Safe, Anti Aging, Oil-Free
Main highlights

Plumping Hydration With Dermatologist-Tested Formula
Delivers deep hydration with pure hyaluronic acid, visibly plumping skin and enhancing suppleness for a smoother appearance.

Ideal For Sensitive And Aging Skin
Formulated for all skin types, especially beneficial for those with sensitive, dehydrated, or aging skin seeking moisture barrier repair.

Praised For Noticeably Softer Skin After Four Weeks
90% of users reported more hydrated, softer, and supple skin after only four weeks of consistent use.
9.8

Exceptional

Our Rating
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Value for Money

2

ANUA
Anua Azelaic Acid 10 Hyaluron Redness Soothing Serum, Facial Serum for Blemish-Prone & Oily-Prone Skin, Lightweight & Hydrating Blemish Care, Hyaluronic Acid, Korean Skincare, 1.01 fl oz.
Main highlights

Calming_Redness_Relief
10% Azelaic Acid provides calming effects for normal skin.

Ideal_for_Sensitive_Skin
Perfect for sensitive skin with a lightweight, non-greasy formula.

Praised_Hydration
Customers love the deep, long-lasting hydration it provides.
Key specs
- Skin Type:Sensitive skin
- Formulation:Lightweight, non-greasy
- Effects:Moisturizes, calms redness
- Niacinamide:N/A
- Hyaluronic Acid:Three types blend
9.6

Exceptional

Our Rating
3

The Ordinary
The Ordinary Hyaluronic Acid 2% + B5 (with Ceramides), Multi-Depth Hydration Serum for Plumper, Smoother Skin, 1 Fl Oz
Main highlights

Multi-Depth Hydration
The serum provides deep hydration for plumper, smoother skin.

Optimal Application
Best applied on damp skin for maximum absorption and effectiveness.

Customer Praise for Skin Texture
Customers love how it smooths lines and tightens skin, especially under the chin.
9.3

Excellent

Our Rating
4

The Ordinary
The Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone Skin, 1 Fl Oz
Main highlights

Supports Radiant and Smooth Skin Quickly
This serum brightens skin and smooths texture with clinical results in just one week, formulated for hydration and overall skin health.

Suitable for Blemish-Prone and Oily Skin Types
Ideal for anyone seeking to minimize pore visibility, control oil, and boost hydration without heavy residue.

Customers Praise Noticeable Pore Reduction
Most users highlight how the formula visibly reduces pores and improves overall skin clarity within a month.
9.2

Excellent

Our Rating
5

EQQUALBERRY
EQQUALBERRY Vitamin Illuminating Serum | Niacinamide 4% + Brightening Vitamin C Face Serum with Hyaluronic Acid & Vitamin E | Dark Spot, Uneven Tone Care | Korean Skincare, 1.01 fl.oz

20% Off
Main highlights

Radiant Skin Boost
VITAQUEEN Acerola 40% and Niacinamide brighten and even skin tone.

Sensitive Skin Friendly
Lightweight formula hydrates and strengthens sensitive skin barrier.

Non-Sticky Absorption
Users love the fast absorption and non-greasy feel.
9.1

Excellent

Our Rating
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6

COSRX
COSRX Snail Mucin 96% Repairing Serum, Hydrating Serum for Face with Snail Secretion Filtrate for Dull Skin & Fine Lines, 100ml, Korean Skin Care

26% Off
Main highlights

Hydrating and Rejuvenating Essence
Formulated with 96.3% Snail Secretion Filtrate to repair, hydrate, and rejuvenate skin.

Perfect for Sensitive Skin
Ideal for soothing dehydrated and damaged skin, reducing dullness and fine lines.

Praised for Texture Improvement
Customers love its ability to smooth skin texture and enhance skin glow.
Key specs
- Skin Type:Dehydrated, damaged skin
- Formulation:Lightweight essence
- Effects:Repairs, rejuvenates, hydrates
- Niacinamide:N/A
- Hyaluronic Acid:N/A
8.9

Very Good

Our Rating

9.1
Aroma

8.9
Moisturizing

8.9
For Gentle skin
7

Good Molecules
Good Molecules Hyaluronic Acid Serum - 1% Hyaluronic Acid Non-greasy Ultra Hydrating Serum, Facial Moisturizer for Plumper Skin, Skin Care for Face
Main highlights

Deep Hydration and Radiant Skin
Experience the moisturizing power of Hyaluronic Acid for a radiant glow.

Perfect for Daily Skincare Routine
Ideal for morning and night use, ensuring supple, firm skin.

Highly Praised for Non-Greasy Formula
Customers love its smooth, non-sticky finish and compatibility with other products.
8.8

Very Good

Our Rating

9.9
Fashion

9.9
dispense easily

9.7
Simple to use
8

ANUA
Anua Niacinamide 10 + TXA 4 Serum, Dark Spot Care, Hyaluronic Acid, Tranexamic Acid, Lightweight & Hydrating All-in-One Daily Facial Serum for Glass Skin, Korean Skincare, 1.01 fl.oz
Main highlights

Powerful Ingredients for Radiant Skin
Contains 10% Niacinamide, 4% Tranexamic Acid, and 2% Arbutin to brighten and even out skin tone.

Ideal for Dull and Uneven Skin
Perfect for targeting dark spots and achieving Korean glass skin.

Highly Praised for Hydration
Customers love the serum's ability to hydrate and plump the skin effectively.
Key specs
- Skin Type:All skin types
- Formulation:Serum
- Effects:Hydrate and soothe
- Niacinamide:10%
- Hyaluronic Acid:Present
8.7

Very Good

Our Rating
9

d'alba Piedmont
d'alba Piedmont Italian White Truffle First Spray Serum, Vegan Skin Care, Light-weight Face Moisturizer, Glow Serum for Radiant Skin, Non Comedogenic, All In One Mist, Korean Skin Care (3.38 fl oz.)

23% Off
Main highlights

Infused with White Truffles and Vitamin E
Premium white truffles from Piedmont, Italy, enriched with vitamin E, deliver antioxidant-rich skincare benefits.

Perfect for Hydration and Glow
Ideal for daily use to hydrate skin and provide a radiant glow, with or without makeup.

Praised for Scent and Moisturizing
Customers love its refreshing citrus floral scent and its ability to moisturize without being greasy.
Key specs
- Skin Type:All skin types
- Usage:Daily skincare
- Hydration:Moisturizes skin
- Formulation:Serum & oil
- Ingredients:White truffle, niacinamide
8.6

Very Good

Our Rating

8.0
Moisturizing

8.0
Aroma

8.0
For Gentle skin
10

CeraVe
CeraVe Resurfacing Retinol Serum For Post Acne Marks, Formulated With Licorice Root Extract & Niacinamide, Brightening Serum & Pore Minimizer For Face, Post Acne Skin Barrier Repair, Non-Comedogenic

15% Off
Main highlights

Smoother and Even-Toned Skin
Encapsulated retinol for smoother, more even skin tone.

Ideal for Sensitive Skin
Gentle formula suitable for sensitive, dry, and acne-prone skin.

User-Praised Texture Improvement
Notable improvement in skin texture and pore appearance.
Key specs
- Skin Type:Dry, sensitive, oily
- Formulation:Serum
- Effects:Brightening, calming
- Niacinamide:Yes
- Hyaluronic Acid:N/A
8.5

Good

Our Rating

8.9
Fashion

8.9
Aroma

8.7
worth the money

10 Best serums of 2026

1

La Roche-Posay Hyalu B5 Suractivated Hyaluronic Acid Serum for Face, Vitamin B5 + Hyaluronic Acid + Glycerin, Hydrating Serum Visibly Plumps Skin, Sensitive Skin Safe, Anti Aging, Oil-Free

How do we rank?

How do we rank?

Analyzing top stores

2

Anua Azelaic Acid 10 Hyaluron Redness Soothing Serum, Facial Serum for Blemish-Prone & Oily-Prone Skin, Lightweight & Hydrating Blemish Care, Hyaluronic Acid, Korean Skincare, 1.01 fl oz.

3

The Ordinary Hyaluronic Acid 2% + B5 (with Ceramides), Multi-Depth Hydration Serum for Plumper, Smoother Skin, 1 Fl Oz

4

The Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone Skin, 1 Fl Oz

5

EQQUALBERRY Vitamin Illuminating Serum | Niacinamide 4% + Brightening Vitamin C Face Serum with Hyaluronic Acid & Vitamin E | Dark Spot, Uneven Tone Care | Korean Skincare, 1.01 fl.oz

6

COSRX Snail Mucin 96% Repairing Serum, Hydrating Serum for Face with Snail Secretion Filtrate for Dull Skin & Fine Lines, 100ml, Korean Skin Care

9.1

8.9

8.9

7

Good Molecules Hyaluronic Acid Serum - 1% Hyaluronic Acid Non-greasy Ultra Hydrating Serum, Facial Moisturizer for Plumper Skin, Skin Care for Face

9.9

9.9

9.7

8

Anua Niacinamide 10 + TXA 4 Serum, Dark Spot Care, Hyaluronic Acid, Tranexamic Acid, Lightweight & Hydrating All-in-One Daily Facial Serum for Glass Skin, Korean Skincare, 1.01 fl.oz

9

d'alba Piedmont Italian White Truffle First Spray Serum, Vegan Skin Care, Light-weight Face Moisturizer, Glow Serum for Radiant Skin, Non Comedogenic, All In One Mist, Korean Skin Care (3.38 fl oz.)

8.0

8.0

8.0

10

CeraVe Resurfacing Retinol Serum For Post Acne Marks, Formulated With Licorice Root Extract & Niacinamide, Brightening Serum & Pore Minimizer For Face, Post Acne Skin Barrier Repair, Non-Comedogenic

8.9

8.9

8.7

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